Renewing the Dawah Discourse Through multiedia.

-Analysis of the "How to Succeed in Relationships" Podcast as a model-

Authors

  • houda akkouchi University of M'sila

Keywords:

preaching discourse, multimedia, podcast, renewal, analysis

Abstract

      This study examines the dynamics of the renewal process of religious discourse through multimedia by analyzing podcasts as a model. It considers this model to be the most widespread and popular today. Conversely, preaching discourse today appears as an intellectual, semantic, and expressive product of the reality of Islam and Muslims. The motivation for change appears in content sometimes, and in frameworks at other times, through technical and artistic means that are rapidly emerging and gaining prominence day after day. These technological tools help disseminate this type of discourse on a wider scale. Hence, the need for these applications emerges, which help expand and disseminate preaching discourse through podcast programs and platforms across various applications and multimedia. The study concludes the importance of technological means and their impact on the dissemination of the message. Media, with its religious content, is embedded  within a modern, living, and ever-changing medium. The preaching discourse may lie in the hidden or profound details of relevant and influential human issues, such as relationships as an art or industry. This discourse has the ability to root human values ​​and concepts according to a solid Islamic and preaching perspective within effective and influential technical forms.

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References

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Published

2026-06-08

How to Cite

akkouchi, houda. (2026). Renewing the Dawah Discourse Through multiedia.: -Analysis of the "How to Succeed in Relationships" Podcast as a model-. Journal of Social Sciences and Humanities , 16(01). Retrieved from https://journals.univ-msila.dz/index.php/JOSSH/article/view/9694

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