Motor Communication: The Other Side of Sports Communication. -Praxeological Approach-

Abstract

Sports communication is often associated with a set of communication strategies using sport as a medium. This sports communication, is also reduced to techniques, focused on the transfer of information from a transmitter (brand, club, tournament, etc.) to a receiver (general public, sports fan, sponsor, etc.). This type of communication talks about everything except the game, which is at the heart of these external phenomena. However, the observation of spicy motor situations reveals an abundant production of signs and attests to a great wealth of very significant practical communications (Parlebas 1981). Indeed, the study of signs in the field of physical practices is of great importance. During different situations, the motor conduct of each practitioner requires coordination with other players, and he must decipher the behavioral signals, which continue to multiply around him and be able to anticipate the event. (Ahmed Torki et al., 2020)

Our study, which is part of the field of semiotricity, consists of presenting the basic concepts of this semiotics, as well as the methods and methodologies of research in this field, and to prove the importance of the symbolic dimension, semiotic function and communication processes, in the field of bodily practices, supported by examples of experimental work.